Tajoure Management’s Path to Success

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– As seen in the January 2014Business Edition issue of The INDIEgator.
– Article Short Link: http://TheINDIEgatorMag.com/?p=3833

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Tremayne Colgate (aka Colgate Smilez) started his company, Tajoure Management, in 2012 and is based out of Houston, TX. His firm specializes in Marketing, Advertising and Talent Management with the motto of “Let Us Lead You To Success”. Tajoure Management has a diverse portfolio including work with Small Business owners, Medium sized Businesses and Performing Artists. With one-on-one consultations, they will clarify your goals and as a team will coordinate with you on how to make your business successful on a budget you can afford.

The INDIEgator: How important is it for Entertainers to have proper management?

Colgate: Every single Talent, especially Independent Talents, needs to have proper management.  I’m not talking about a friend or family member that they like having around. I’m referring to a person who knows about the Entertainment industry which is 90 percent business and in order to survive, you have to know and understand that aspect. The Manager is the person who keeps the Artist from getting overwhelmed with contract negotiations, photo shoots, auditions, employees, finances, and more.  This person also needs to be someone who is firm, takes initiative, has good multitasking skills, is trustworthy and most importantly they must believe in the Artist full heartedly.

The INDIEgator: What type of clients does Tajoure Management seek and what qualities should they have?

Colgate: We seek clients with money to spend. Lol!  Seriously, many people want to make money, but don’t want to invest money. With any of our services, we seek clients who have a clear vision of what they want and a plan in place to accomplish it. With talent management, we look for Artists who are teachable, willing to learn, talented, well rounded, passionate, and driven. They must be unique, confident, self aware, humble personable and optimistic.

The INDIEgator: How important has your Education been in building the foundation of your business?

Colgate: Education is pivotal in anything that we do in life, but especially in business.  I don’t limit education to books and classrooms.  My Dad used to tell me, “What I can’t teach you, life will” and I live by that. I wake up every morning eager and anxious because I know I am going to learn something that I didn’t know yesterday. As far as formal education, I’ve always excelled academically in school. I graduated high school Magna Cum Laude with Honors while living on my own my senior year.  I was also a Legal Assistant in the Army for eight years and practicing law is one of my passions.  My legal background is why I have such a desire to deal with the paperwork.  At the end of the day, it’s about what you have in black and white.  If you don’t have things in writing, you are setting yourself up for failure.

ColgateSmilezTajoureMgmt4The INDIEgator: As a current student of The Art Institute of Houston, how valuable is that experience for you?

Colgate: Attending The Art Institute is very mind blowing to me!!!  I absolutely love it!  In my honest opinion, it was one of the best decisions I have made on a personal and professional level.  Learning from people who have years of experience and success in the Entertainment industry is priceless, although they charge about $90,000 for tuition and fees.  On a business level, the school provides me with state of the art equipment and formal training, along with everything else that my business and I need to be successful in the Entertainment industry.  With my experience, passion, and personality, I am able to mentor and recruit people who dream and desire a career in this field. By attending Art Institute, I feel like I am more equipped to be successful in the Entertainment industry.

The INDIEgator: Colgate, in your opinion why should Artists or Clients also educate themselves in their crafts?

Colgate: I feel that Artists should educate themselves on their craft because you need a full understanding of your artistry.  How can you be an Artist if you don’t understand why Michael Jackson is the King of Pop?  It is an Art to reach people, to produce quality… to be iconic!  Neither Lil Wayne, Beyonce, Elvis, The Beatles, Nicki Minaj, nor Taylor Swift woke up one morning and had overnight success.  Each of them put in ample quality time and work to make it to that point. Artists need to be educated so they can differentiate between who is trying to enrich their career and who is trying to take advantage of them. They also need to be educated so they can get a true understanding of what it takes to have a professional career.

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About the author

Kitty Y. Williams
Since moving to Houston, CEO Kitty Y. Williams (MissKittyTV Networks, LLC) has brought positive media exposure to Entertainers, Business Owners, Authors, Filmmakers, Community Leaders and other unique individuals Worldwide. Beginning with MissKittyTV in 2006, she filmed exclusive interviews, showcases, web cam episodes and events around the city, sharing with the world via YouTube. In 2007 she started her Kitty Williams LIVE radio broadcast on BlogTalkRadio, interviewing guests and showcasing music from several independent entertainers. (Read More on LinkedIn)

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